Best answer
A story reply arrives as a DM, so you use the DM trigger, and the event carries the story context that lets you treat it differently from a normal message.
That distinction is the useful part. Someone answering a story is reacting to something specific you posted minutes ago, which means you already know the topic without asking. A reply to a "which one should we restock" story does not need "hi, how can we help".
How to build it:
- DM trigger on Instagram.
- Branch on the story context so normal DMs do not fall into this flow.
- If you asked a question with defined answers, match on keywords for each option and send the matching response. Five match modes are available and none of them tolerate typos, so use contains rather than equals for anything a person types by hand.
- Tag the contact with the option they picked. That tag is worth more later than the reply itself.
Two practical notes. Emoji only replies are extremely common on stories, and an emoji works as a keyword, so add the ones people actually send rather than only the words. And a story expires after twenty four hours while the conversation does not, so write the reply to make sense to someone reading it the next day.
The story lead magnet flow is the version of this that ends in a delivered file rather than a conversation.